Each Hip-Hop artist make the list for different reasons.
Kanye’s mastery over the internet contributed to his placement on the list as well and his recent promotion of his various ventures. These efforts included The Life of Pablo, his fashion designs, musician and even his life as a family man. Wife Kim Kardashian also gets a mention.
Drake’s music is the reason he made the list, particularly for his ability to transcend in the internet space. Viral images like “Hotline Bling,” memes, social media and even his beef with Meek Mill beef added to his allure.