Crayola Beauty is a new vegan, cruelty-free line aimed at 20-somethings. Crayola partnered with online retailer ASOS. The line that debuted in June includes products with prices ranging from $14.40 to $40.

The 58-piece makeup collection unsurprisingly leans heavily into the brand’s crayons-making heritage. The majority of the products come in a stick formula similar to brands like Nudestix, Milk Makeup, and Nars, who all stock easy-to-use chubby pencil-inspired cosmetics.

Among the products are:

95 total shades.
24 shades of stick foundation.
five palettes (three eye, one face, and one color changing lipstick).
cheek crayons.
makeup brushes.

tagged in Asos, Crayola